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Latest News

June 26, 2025

10 Real-World Wins for Simulation in Industrial Process Automation

June 26, 2025/ Megan Horn
10 Real-World Wins for Simulation in Industrial Process Automation

Explore 10 proven case studies where simulation and digital twins cut costs, reduced risks, and improved efficiency in industrial process automation.

Read More
June 26, 2025/ Megan Horn/
Industrial IMMERSIVE, IXR, News
Industrial process automation, 3D, automation, VR, robotics, digital twins
June 09, 2025

Beyond the Buzz: How XR Is Revolutionizing Industrial Training

June 09, 2025/ Megan Horn
Beyond the Buzz: How XR Is Revolutionizing Industrial Training

Discover how XR training is transforming workforce development with real-world ROI, use cases, and tips to scale immersive learning programs.

Read More
June 09, 2025/ Megan Horn/
News, IXR, Industrial IMMERSIVE
XR, Extended Reality, PwC, XR training, VR, Virtual Reality, industrial training
April 23, 2025

Beyond Proof of Concept: Accelerating Industrial XR with the Right Internal Buy-In

April 23, 2025/ Megan Horn
Beyond Proof of Concept: Accelerating Industrial XR with the Right Internal Buy-In

Learn how to move beyond XR pilot projects and drive real adoption with insights from Industrial IMMERSIVE 2025.

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April 23, 2025/ Megan Horn/
Industrial IMMERSIVE, IXR, News
Industrial IMMERSIVE, XR, VR, VR Training, XR hardware, XR adoption
April 16, 2025

How Shell is Using XR and Digital Twins to Transform Deepwater Operations

April 16, 2025/ Megan Horn
How Shell is Using XR and Digital Twins to Transform Deepwater Operations

Shell is using AR, digital twins, and remote operations to transform offshore oil and gas production in the Gulf of America.

Read More
April 16, 2025/ Megan Horn/
Industrial IMMERSIVE, News, IXR
XR, Digital twins, headsets, AR, Augmented Reality, offshore, virtual reality, VR
April 01, 2025

Session Recap: Hardhats and Headsets: Bringing the Field to the Office

April 01, 2025/ Megan Horn
Session Recap: Hardhats and Headsets: Bringing the Field to the Office

XR technologies like digital twins, AR, and VR are transforming industrial operations by bridging the gap between the field and the office.

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April 01, 2025/ Megan Horn/
News, IXR, Industrial IMMERSIVE
VR, XR, headsets, wearables, hardhats, construction industry, digital twins, XR training, AR
March 09, 2025

Event Recap: Industrial IMMERSIVE 2025

March 09, 2025/ Megan Horn
Event Recap: Industrial IMMERSIVE 2025

Industrial IMMERSIVE 2025 captured the future of enterprise tech with insights from industry leaders at BP, ExxonMobil, IEEE, and more.


Read More
March 09, 2025/ Megan Horn/
Industrial IMMERSIVE, News, IXR
immersive tech, XR, VR, AR, Digital Twins, AI, drones, industrial xr, reality capture
February 19, 2025

Industrial IMMERSIVE 2025: The Must-Attend Event for Industrial Tech Leaders

February 19, 2025/ Megan Horn
Industrial IMMERSIVE  2025: The Must-Attend Event for Industrial Tech Leaders

Industrial IMMERSIVE is shaping the future of industrial tech. Join industry leaders in Houston on March 3-4 to explore XR, AI, digital twins, and more.

Read More
February 19, 2025/ Megan Horn/
Industrial IMMERSIVE, News, IXR
VR, XR, AR, Immersive Technology, Digital Twin, AI, digital transformation, LiDAR, spatial computing
January 21, 2025

Virtual Reality Reshaping Oil and Gas Workflows

January 21, 2025/ Megan Horn
Virtual Reality Reshaping Oil and Gas Workflows

Virtual reality (VR) is transforming the oil and gas industry by enhancing core analysis, collaboration, training, and decision-making. Hear real-world examples from industry experts.

Read More
January 21, 2025/ Megan Horn/
News, Industrial IMMERSIVE
VR, virtual reality, oil and gas, immersive visualization, VR technology
October 30, 2024

Immersive Tech in Action: Training, Efficiency, and Safety

October 30, 2024/ Megan Horn
Immersive Tech in Action: Training, Efficiency, and Safety

Real-world examples of how extended reality (XR) and digital twin technology are transforming industrial sectors, enhancing training, safety, and efficiency. 


Read More
October 30, 2024/ Megan Horn/
News, Industrial IMMERSIVE, IXR
digital twins, immersive tech, immersive technology, XR, XR training, VR, AR, MR
October 23, 2024

The ROI of XR Learning in Industrial Enterprises

October 23, 2024/ Megan Horn
The ROI of XR Learning in Industrial Enterprises

Explore how extended reality (XR) training is driving measurable ROI in industrial enterprises.

Read More
October 23, 2024/ Megan Horn/
Industrial IMMERSIVE, IXR, News
XR, enterprise XR, xr training, industrial enterprise, VR, AR, VR training, AR training
October 09, 2024

Immersive Technologies in Industrial Enterprises: New VRARA Whitepaper

October 09, 2024/ Megan Horn
Immersive Technologies in Industrial Enterprises: New VRARA Whitepaper

Learn from the latest VR/AR Association whitepaper on how extended reality (XR) enhances workforce training, boosts safety, and drives operational efficiency.

Read More
October 09, 2024/ Megan Horn/
Industrial IMMERSIVE, News, IXR
XR, XR Solutions, VR, AR, augmented reality, enterprise XR
August 28, 2024

Summer 2024 Roundup of Industrial IMMERSIVE Stories

August 28, 2024/ Megan Horn
Summer 2024 Roundup of Industrial IMMERSIVE Stories

Discover the latest advancements and top stories in industrial immersive technologies from the summer of 2024.

Read More
August 28, 2024/ Megan Horn/
Industrial IMMERSIVE, IXR, News
AI, artificial intelligence, VR, industrial VR, VR ecosystem, industrial AI
July 17, 2024

Embracing XR Technology: Insights from Industry Leaders

July 17, 2024/ Megan Horn
Embracing XR Technology: Insights from Industry Leaders

Discover how Thermo Fisher Scientific, KLM, and Coca-Cola are integrating XR into enterprise environments.

Read More
July 17, 2024/ Megan Horn/
Industrial IMMERSIVE, News, IXR
XR, Enterprise XR, 3D, XR industry, VR
June 06, 2024

The Rise of the Industrial Virtual Reality Ecosystem

June 06, 2024/ Megan Horn
The Rise of the Industrial Virtual Reality Ecosystem

Dan O’Brien and Ryan Chapman took the stage at Industrial IMMERSIVE Week to talk about the future of industrial VR.

Read More
June 06, 2024/ Megan Horn/
News, Industrial IMMERSIVE, IXR
Industrial VR, VR, Virtual Reality, VR technology, XR
April 18, 2024

Session Recap: Bridging the Industrial Skilled Workforce Gap with XR and AI

April 18, 2024/ Megan Horn
Session Recap: Bridging the Industrial Skilled Workforce Gap with XR and AI

Read a recap of an outstanding session from Industrial IMMERSIVE, when Nathan Pettyjohn, CEO of The Immerse Group and President of the VR/AR Association, talked about solving the skilled workforce gap with XR and AI technology.

Read More
April 18, 2024/ Megan Horn/
Industrial IMMERSIVE, News
VR, AR, VR Training, AI, ar, artificial intelligence
March 19, 2024

Exploring the Industrial Metaverse: Revolutionizing Manufacturing and Tech

March 19, 2024/ Megan Horn
Exploring the Industrial Metaverse: Revolutionizing Manufacturing and Tech

The industrial metaverse is revolutionizing how manufacturers produce products, innovate, and more.

Read More
March 19, 2024/ Megan Horn/
Industrial IMMERSIVE, News, IXR
Industrial Metaverse, manufacturing, metaverse, VR, MR, AI
February 21, 2024

XR Executive Q&A: Innoactive and NVIDIA

February 21, 2024/ Megan Horn

Hear about XR use cases, challenges, and more from Innoactive and NVIDIA in our latest interview.

Read More
February 21, 2024/ Megan Horn/
Industrial IMMERSIVE, News
immersive tech, 3D, VR, AR, XR technology, cloud
January 31, 2024

SynergyXR Unveils Version 2.7 - Revolutionizing the Realm of Virtual Collaboration and Training

January 31, 2024/ Sylvia Ibarra
SynergyXR Unveils Version 2.7 - Revolutionizing the Realm of Virtual Collaboration and Training

SynergyXR is proud to announce the launch of SynergyXR 2.7, a significant update to its groundbreaking platform.

Read More
January 31, 2024/ Sylvia Ibarra/
News, IXR, Industrial IMMERSIVE
virtual reality, augmented reality, VR, AR, personalized avatars, XR technology, XR
January 29, 2024

A Deep Dive into Reality Capture in the Energy Sector

January 29, 2024/ Megan Horn
A Deep Dive into Reality Capture in the Energy Sector

Reality capture is helping energy companies with asset management, sustainability, safety, and more.

Read More
January 29, 2024/ Megan Horn/
News, Energy Drone & Robotics
reality capture, energy, LiDAR, 3D scanning, drones, AR, VR
December 26, 2023

Industrial IMMERSIVE Top Stories of 2023

December 26, 2023/ Megan Horn
Industrial IMMERSIVE Top Stories of 2023

Relive the year’s top stories from Industrial IMMERSIVE, including digital twins, reality capture, and generative AI. 


Read More
December 26, 2023/ Megan Horn/
News, IXR, Industrial IMMERSIVE
digital twins, VR, mixed reality, AR, vr, industrial digital twins, reality capture
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